Awaken Your Business

How to Run a Side Income Seminar and Actually Convert

Episode Summary

What does it actually look like to build a Quick Win Campaign from scratch — in real time? In this episode, I coach Dr. Norm through the exact steps of setting up a live income-generating seminar. Norm is a network marketer with a clear message, a small but motivated audience, and a burning question most coaches and service-based business owners quietly wrestle with: how do I show up with genuine value and still invite people into my offer?

Episode Notes

You'll hear us cover:

• Why a smaller audience is actually your biggest advantage right now (and how to use it)
• The "good friction" principle — when a questionnaire builds trust and when it kills momentum
• How to use Zoom registration to capture leads without needing a landing page or tech stack
• The exact one-on-one conversation framework to have after the event that turns attendees into aligned clients
• Why leading with service — not your product — is the fastest path to sales that feel good to both sides
• How to combine audiences with co-presenters and make your message reach further than it ever could alone

This isn't theory. This is a real coaching session, with a real person, working through a real campaign.

Whether you're running your first event or your fifteenth, there's something in this conversation that'll shift the way you think about leads, follow-up, and what it really means to be of service.

Connect with Norm:

You can connect with Norm and learn more here: 

https://www.brainhealthwithdrnorm.com/ 

https://www.facebook.com/drnormdawson 

https://www.linkedin.com/in/normandawson/